Three Takeaways from a Promising August NY Sports Betting Report

Three Takeaways from a Promising August NY Sports Betting Report
By Lou Monaco
Fact Checked by Pat McLoone

Here are three takeaways from August’s monthly New York sports betting figures, which were released Friday by the New York State Gaming Commission (NYSGC).

First Handle Increase in 4 Months a Good Sign

With the first NFL regular season game in the books, August numbers showed favorable increases — a good sign heading into the first full week of NFL action.

August’s total sports betting handle (mobile and retail combined) was more than $877.4 million dollars, up 9% from July’s $804.97 million, and ended the state’s four-month streak of decreases in handle since March posted $1.638 billion dollars.

Mobile handle posted at more than $872.22 million, an 8.9% increase ($71.47M) from July’s $800.75 million, and retail handle posted at more than $5.17 million, a solid 22.9% increase from July’s $4.21 million.

The retail number is a great sign as people are starting to venture out more with the COVID-19 pandemic pretty much out the door.



New York Sports Betting, August vs. July

 
Total handle Mobile handleRevenue
August  $0.877B $0.872B $100.761M
July  $0.805B $0.801B $73.880M
Change  Up 9.0% Up 8.9% Up 36.4%

 

Increases in Handle, GGR Among Mobile Providers

Six of the nine mobile providers showed increases in their total monthly handle, with the exception of Caesars Sportsbook NY, BetMGM NY and Resorts World NY.

All nine New York sports apps showed significant increases in total GGR for the month, which bodes well for the next four months as this will be the first time the Empire State can bet a full season of NFL.

Mobile sports betting debuted Jan. 8, the first weekend of the NFL playoffs.

NewYorkBets.com is a good source for overall betting info and particularly for the best NY betting promos.

Variety of Fall Action Will Propel Numbers

After the Buffalo Bills’ convincing 31-10 road victory at the defending Super Bowl champion Los Angeles Rams on Thursday, initial data showed an immense appetite for New York NFL betting this season.

A geolocation company released data Friday morning.

The data from GeoComply indicated geolocation volumes across the country were up 77%, from 12.7 million to 22.6 million, compared to last year’s opening Thursday matchup between the Dallas Cowboys and Tampa Bay Buccaneers.

That’s only one game!

With the Yankees and Mets in the thick of their respective pennant races, the Jets and Giants starting their seasons Sunday, college football’s first week complete and the NBA and NHL preseasons starting the end of this month, look for numbers to skyrocket during the autumn months and as we head into 2023.

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Contributors

Lou Monaco has been a columnist for Gaming Today in Las Vegas and has over 30 years sports experience with previous stints at ESPN SportsTicker, Daily Racing Form and Oddschecker.

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